Case Study #33: How to Avoid Feedback

Can you work effectively without feedback?

A friend of mine came to me with a tricky question:

“I have a colleague who cannot bear feedback. She’s falling apart after every criticism she gets and becomes even less productive. How can I avoid giving feedback but still ensure she works as expected?”

Tricky.

We all probably agree that no one likes to be criticized. Some listen and let it go. Others are deeply hurt.

So, what would you do to avoid feedback?

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Delete “feedback” from your vocabulary.